It’s always mind blowing for me to see the impact WordPress makes on the global economy.
MemberPress, the leading WordPress membership and course platform, announced today that they have passed the milestone of $1 billion dollars in creator earnings.
This is a conservative estimate and likely MemberPress creators have earned way more than that.
With the digital acceleration from last year, they are estimating that MemberPress site creators are projected to earn over $600 million dollars in 2021 alone.
For those who don’t know, I invested in MemberPress in 2018 as part of our WPBeginner Growth Fund.
It’s been an exciting journey to work alongside with Blair Williams, founder & CEO of MemberPress.
The impact our users (website creators) are making through their online courses and membership sites is truly humbling to watch.
Note: Want to add premium content on your site? See our step by step guide on how to create a membership site, and how to sell online courses in WordPress.
Product Update from MemberPress
Last year, MemberPress launched an easy to use online course builder that works on top of the WordPress block editor. This makes it easy for non-techy website owners to create courses, add lessons, manage access control, and more.
The team also added a Classroom mode to offer a distraction-free learning experience that’s focused on content consumption and course completion rate. This immersive learning mode works with all WordPress themes.
Aside from the huge update on Courses, MemberPress also made it seamless to add premium content protection for various top page builder plugins such as Divi, Elementor, Beaver Builder, WP Bakery, etc.
They also made significant improvements to add drip content in WordPress, ability to gift memberships, added PDF invoices, integrations with PushEngage, and more.
I also got a sneak peek of some big features they’re working on, and it’s going to be an exciting 2021.
What Can You Use MemberPress for?
MemberPress is the best WordPress membership plugin and online course platform for many reasons.
Here’s what you can do with MemberPress:
- Create a membership site in WordPress
- Create and sell online courses
- Automatically add Drip content in WordPress
- Sell group membership account for corporate teams
- Sell eBooks or premium file downloads
- Create a paywall for premium content with preview options (similar to NY Times)
Basically if you want to restrict access to any type of premium content in WordPress, then you should use MemberPress.
Final Thoughts on WordPress & Creator Economy
The WordPress economy and indirectly the creator economy is huge. In the State of Word for 2020, Matt Mullenweg, co-founder of WordPress shared that WooCommerce facilitated over $20 billion in sales in 2020.
Other third-party online course platforms like Teachable reported that course creators earned over $456.7 million in 2020. Thinkific is also estimating their course creators to earn around $550 million in 2021.
MemberPress is estimating that creators using MemberPress will surpass estimated $600 million in sales in 2021, and this is a conservative estimate.
The creator economy has been on the rise since I started WPBeginner in 2009, but it’s never been stronger than right now.
If you have the knowledge and passion for teaching others, then you can start a very successful online business today.
The combination of YouTube, membership platforms, and social networks for building community provide a unique opportunity for anyone who has a desire to succeed.
As a content creator myself, it’s extremely rewarding for me to see others succeed in their online journey.
I want to congratulate Blair and the MemberPress team in their role for building a robust platform that supports thousands of creators find success online.
Here’s to an amazing 2021!
P.S. If you have a WordPress product that’s empowering website owners to succeed online and want to work with us, then I would love to chat with you. Click here to learn more about WPBeginner Growth Fund.
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